Cartier, Van Cleef & Arpels, De Beers and Chaumet are placing their hope in the luxury jewelry trends in China for a recovery after Covid-19. - RC Gemas

Cartier, Van Cleef & Arpels, De Beers and Chaumet are placing their hope in the luxury jewelry trends in China for a recovery after Covid-19.

10/12/2020 - Categories : Emerald

Cartier, Van Cleef & Arpels, De Beers and Chaumet are placing their hope in the luxury jewelry trends in China for a recovery after Covid-19.

Luxury brands had to get in the e-commerce and digital platforms to reach their customers during the coronavirus pandemic, but now all the purchasing trends in Japan and China suggest that the recovery is on its way. What will the long-term impact in the high quality jewelry sector be?

While the global economy suffers due to the coronavirus crisis impact, the industries face the tough task of rebuilding and making it happen so they can adjust themselves to the market in decline.

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